![]() ![]() The development priority strategy of small scale is to maintain a strategic location for easy reach ing and meet the demand of eggs by costumers. The development priority strategy of medium scale is to improve customers so that farmers are able to compete. The development priority strategy of large scale is to increase relationships with suppliers so that the development of chicken livestock centers can be achieved. The results sho wed that large scale, medium scale, and small scale of layer chicken farming business es w ere in quadrant I with the position of aggressive growth strategy. The analytical tool SWOT analysis was used in this study. Respondents were three farmers consist of large scale, medium scale, and small scale farmers. The research is a case study of layer chicken farming i n Gadingrejo Subdistrict of Pringsewu District which has been chosen purposively. Keywords: Determination of Compotition, Laying Chicken Feed, Pearson Square Algorithm.The research aims to determine the position strategy and the priority strategy of layer chicken farming development strategy. Good feed nutritional results can increase the production of laying hens so that the sale of laying hens and eggs can increase the inclusion of farmers as a business process that runs on AFR Farm, Kulon Progo. In addition, using the Pearson Square (PS) algorithm can also influence the results of optimal chicken breeding. Pearson Square (PS) algorithm is needed to calculate the nutritional composition of each type of feed material used for laying hens so that they do not experience shortages or excess nutrients. The final results obtained in the form of the best feed ingredients composition with chicken nutritional needs are met with minimum costs. PS is one of the optimization algorithms that can solve the problem of determining the composition of feed to meet the nutritional needs of laying hens, so as to maximize the income of farmers. To obtain the composition of the feed, the study was conducted using the Pearson Square (PS) algorithm. So, the farmer must be able to make the composition of feed at a minimum cost but the nutritional needs of the chicken are fulfilled. ![]() In addition, feed also affects the success of a laying chicken farm, where the cost of feed released by farmers is quite large. ![]() This is because the feed given will affect the amount and quality of eggs produced. Feed that is ready to be given to livestock once or several times for 24 hours is prepared from various types of feed ingredients that have been calculated (calculated) beforehand based on the nutritional needs and energy needed. 01462, Pembibitan Dan Budidaya Ayam Ras Petelur. ![]() Naskah Publikasi-Aniffudin Faizal Reza-5140411071.pdfįeeding that is in accordance with the nutritional needs of laying hens is one thing that must be considered. 01191, Pertanian Tanaman Rumput-Rumputan Dan Tanaman Pakan Ternak. ![]()
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